ROI QUICKCHECK
Advanced ROI Quickcheck
A simple way to sanity-check the upside from improving your conversion or close rate before you change anything. This page will become the full calculator with real inputs, scenarios, and shareable links.
Right now it's a designed spec: the layout and logic we'll wire up later for AOV, sessions, conversion rate, and expected lift.
Inputs
These are the numbers you'll be able to adjust in the live calculator.
Assumptions
- Traffic quality remains roughly the same.
- No drastic pricing changes; AOV gains come from UX / offer improvements.
- We're looking at incremental upside, not lifetime value multipliers (that comes later).
Estimated upside
Using the inputs on the left and a conservative lift, here's what the upside could look like.
What usually fits:
If your numbers are fuzzy or events are broken, we start here before trusting any ROI model.
When you already have meaningful traffic and want a focused 6–8 week push to realise this upside.
For teams who want ongoing experiments and lifecycle work after the initial lift.
What this page will do later.
The live calculator will let you plug in your own AOV, traffic, conversion, and lift scenarios, then share a link with those inputs prefilled.
- Inputs: AOV, sessions, current CR, target CR or lift.
- Outputs: extra revenue / month, year, and simple payback.
- A suggestion on where to start: Baseline Scan vs Sprint vs Growth Loop.
- Optional: a way to save / share scenarios with query params or short links.